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Larry King Going Live at the Carlyle

Jaquet Droz President Manuel Emch Resigns

Sharon Stone's Basic Instinct is to Sell

UK holidaymakers hoard nearly ?1billion in forgotten currency

USA: Leading hotel indicator shows improvement

Italy wins first place at the Sunday Times Travel Magazine Awards

PATA launches relief fund for victims of natural disasters

SITA and Orange Business Services conclude a $2b. deal

Etihad moves to new home at Heathrow’s Terminal 4

Mosaic Holidays launches forst Jordan Programme

Virgin Atlantic welcomes EC’s concerns about proposed BA/AA alliance

Marketing sustainable tourism can help improve profits, says World Travel Market

The Co-Operative Travel challenges aviation industry on emissions

Jaz Hotels, Resorts & Cruises launches new resort in Egypt

Continental Airlines to move Tokyo flights check-in at Narita Airport

NYC & Company announces "NYC: The Real Deal Fall"

SynXis' Distribution Marketing Solutions help Westcord Hotels launch new brand

33.9 percent of companies' marketing budget allocated to exhibitions in 2009

Jet Airways wins business traveller's ‘Best Indian Airlines’ Award in London

New generation passenger boarding bridge in Barcelona

Fraport welcomes “New Airline” to the Frankfurt fleet of 130 carriers

EYE see increase in domestic airport audiences

Casino Opens At Greenbrier

Dunnellen Hall Price Dropped Another $15 Million

House's Wedding Rental Causes Controversy

Holiday prices are dropping through the floor

Travel & Tourism: Unity through diversity in the age of globalization

Airports strengthen revenue diversification

Iceland Express takes a biteout of the Big Apple

International visitor spending in the US down sharply in July

Amadeus launches Amadeus Hotel Store in the UK

British Airways melts in The Maldives

AVIVA Stadium Meetings & Events goes live

Jumeirah to enter Rose City in Morocco

IHG's first Hotel Indigo in Hong Kong

Qatar Airways flying high above the credit crunch

Jaz Hotels, Resorts & Cruises opens its new Star on the Red Sea Riviera

AHS announces two new properties in Thailand for U Hotels & Resorts

Regent Secen Seas Cruises enters final phase of fleetwide refurnishment program

Focus Hotels to implement Protel multi-property edition PMS from Xn Hotel Systems

The Feversham Arms Hotel & Verbena Spa awarded ‘AA Hotel Of The Year 2009’

Amex 2010 Business Travel Forecast

Raleigh Acquired By Brilla Group, AJ Capital Partners



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33.9 percent of companies' marketing budget allocated to exhibitions in 2009

TheCenter for Exhibition Industry Research(CEIR) released The Spend Decision: Analyzing How Exhibits Fit into the Overall Marketing Budget, a new research study based on a survey conducted among marketing executives at mid to large sized organizations that use business-to-business exhibitions as a part of their marketing mix.Results from this study offer insight into how much of companies' marketing funds are allocated on exhibition spending, what objectives marketers seek to achieve by using exhibitions and how they measure ROI from exhibiting.The Spend Decision offers a wealth of findings from exhibiting companies, including benchmarking data on average spend and evaluation of trends in recent participation levels from 2007 through 2009 and projections for 2010. Key findings also include the allocation of current and projected future exhibitor expenditures.This study was conducted by Drapeau Research Services during July and August of 2009. Findings are based on 236 marketing executives' participation in an online survey. Qualified respondents exhibited in at least one business-to-business exhibition in the past two years and have a minimum of $10 million in annual revenues.


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